On Millenials and Boomers. 07/28/23
/This isn’t entirely new news. Millenials and Boomers have a tough time figuring each other out. So to the millennial readers we have out there, sorry if we don’t capture you exactly. Whaddya want? We’re boomers. I mean we sort of get it. You guys want a balance between work and your personal life and we just want to work, work, work. Well some of us want to work, work, work. And I, for one, am happy to hide behind the hard-working image of my generation while I stretch my arms to get out of bed no earlier than 9 a.m. In other words, maybe I’m a secret millennial (just add another 40-50 years to me, shake, stir and there you have it).
So Miguel kicked some butt, the cash registers rang, but some of Miguel’s millennial employees weren't too happy about it. If truth be told, we remember many a weekend we were asked to come in and work, and many times we were not happy about that either. In fact, I remember one time the ad agency I worked for hired a new hot-shot writer. The first week he arrived in New York, he was asked to work the 4th of July weekend and he wasn't too happy about it. So, he literally bought a few bags of sand into the office and spilled it out onto his office floor, put a beach umbrella in the sand and a beach chair and worked in that environment in his office (remember offices?). Unfortunately for him, the powers that be didn’t appreciate his stunt or the clean up bill that followed his stunt, and he was soon sent packing back to wherever it was he came from in the first place.
So while the first comic is about millennial work ethic (an oxymoron if there ever was one), the second one is about boomer fashion (another oxymoron if there ever was one). What is it about belonging to a certain generation that draws you to different fashion choices? Well one thing is that Boomers remember what it was like to be cool and hippie-like. The height of cool was hanging out at the beach. Now it also is true that as we get older, our bodies tend to settle and become a little less supple than they used to be. So what about a brand that specializes in loose, flowing beach styles, that also hides our stomachs? Voila! Welcome to Tommy Bahama. As I write this, let it be known that I would never stoop to such an obvious choice. Well, except for the Tommy Bahama beach chairs, Tommy Bahama beach umbrellas and a couple of Tommy Bahama, loose-flowing shirts, that’s it. I am certainly not a walking Tommy Bahama ad. Nor does John want to be known as a Ralph Lauren Polo model. We refuse categorization (except for the approximately 10 shirts I own from Untuckit). Okay Boomer?
Enjoy the end of July in whatever style you wear and to you millennials, if your boss makes you work over a summer weekend, don’t cover the floor with sand. It’s not worth it. Take a hint from us. Just call in sick (from the beach).
Have a great (non-working) weekend and we’ll see you next week with two new ones.
Andy and John